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Microbrowsers are software applications designed for mobile devices to locate and display websites. They operate on limited bandwidth and must function in a Wireless Application Protocol (WAP) wireless data connection environment. Microbrowsers have created a shift in corporate marketing, expanding the number of environments to consider. Dashboard microbrowsers allow users to periodically check a website without opening a full browser.
The term browser is short for web browser. A browser is a software application designed to locate and display websites. There are two types of microbrowsers. A microbrowser, also called a mini-browser or mobile browser, is a browser specially designed for appropriate viewing on a mobile and handheld device, such as a smartphone. A microbrowser adapts a browser’s services in ways that allow it to function more efficiently and appropriately in a mobile device environment. The other type of microbrowser is a browser designed to display a website in a dashboard.
Some microbrowsers are miniaturized versions of popular web browsers, while others are independently designed. Microbrowsers must operate in a Wireless Application Protocol (WAP) wireless data connection environment. WAP is an open standard for designing wireless web pages. They also need to operate on limited bandwidth, which means small file sizes, and display content on a very small screen.
As the use of handheld devices increased, more websites were created to be compatible with both microbrowsers and devices. Since, for example, Apple® products such as the iPhone® and iPad® will not render Adobe® Flash®, although by some estimates 80% of available web video content is in Flash®, websites are adapted to resolve this problem. On the other hand, the Google® Android® operating system has been updated to handle Flash®, making existing content accessible, but also requiring microbrowsers to be up to the task.
The development of microbrowsers has created a shift in corporate marketing. In the past, developing Internet stuff such as web pages and “only” applications had to take into account various web browsers, bandwidths, operating systems, and monitor sizes. Developing for microbrowsers greatly expands the number of environments to consider if you want to reach all audiences.
A dashboard microbrowser works by creating a connection between a specially coded dashboard widget and a particular website URL. This can be achieved by dragging and dropping a web page onto the widget or by inserting the URL at a specified location. The dashboard microbrowser allows the user to periodically check a website without opening a full browser, allowing for fewer interruptions in other activities. It works best with a website that has an appropriate design and changing information focused in a designated area, such as sports scores or stock market updates.
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