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Jobs in the wine industry range from growing grapes to selling and marketing wine. Some require education or training, while others offer opportunities to learn on the job. Winemakers oversee the entire winemaking process, while other positions include vineyard managers, attendants, assistants, delivery, sales, marketing, and wine reviewing.
Jobs in the wine industry are available at all stages of the winemaking process, from growing grapes in a vineyard to storing wine on the shelves of a liquor store. Many of the positions will require some form of education or training, although some may not require this type of training and are great ways for someone to get into the industry to learn more. Winemaker positions are the most in-depth jobs in the wine industry, as these individuals are responsible for the winemaking process from beginning to end; Vineyard managers are responsible for growing grapes and preventing damage to grapes during the growing season.
Vineyard Attendants and Assistants will work with the Vineyard Manager to run all aspects of Vineyard business. These jobs in the wine industry can range from a grape picker to a tractor operator or even a sales area associate. Some of these wine industry jobs will teach employees the finer details of the winemaking process, preparing them for better jobs in the industry. Winemakers may hire inexperienced employees to operate machinery such as bottling machines or even forklifts that transport barrels.
Winemakers combine different grapes to obtain the specific flavor of the wine. They will be responsible for monitoring and tasting the wine, to ensure it ages properly, and will oversee all other aspects of the winemaking process. Some winemakers are involved in marketing the business, creating label designs and pitching sales to potential customers. These jobs can be delegated to marketers or distributors if the winemaker is not comfortable performing these tasks.
Other jobs in the wine industry could include delivery, sales, marketing, proofreading, and so on. Delivery of the wine must be done with care to avoid damaging the bottles and exposing the wine to high temperatures or direct sunlight; therefore, precautions are often taken to prevent such damage. Sales can be conducted at liquor stores, grocery stores, wine stores, restaurants and online. Marketing can be done by a marketing team within the company or by a marketing company hired to give the brand a good name and a lot of exposure. Wine reviewers often publish in-depth reviews of new and vintage wines to give customers a better idea of which wines are of high quality and which are not necessarily suitable. Wine reviewing tends to be a highly subjective job, however, and there is much dispute over the value of reviews.
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