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Image consulting helps individuals improve their physical appearance and overall impression on others. Consultants can assist with wardrobe, grooming, communication skills, and business etiquette. Services are available for individuals or groups, including companies and universities. Building self-confidence through image consulting can positively impact career potential.
Image refers to the physical appearance and overall impression of an individual’s personality. Image consulting is the practice of assisting professionals with the overall impression they make on others. An image consultant can work with men and women on everything from wardrobe to etiquette.
The initial image consultation may include an interview to find out the client’s personality, goals and personal style. A consultant can schedule a wardrobe review to assist the client in choosing which items to keep, update, or discard. Personal grooming, such as hairstyle, hair color, or make-up, may also be assessed. Some image consultants offer restyling and personal shopping services.
The goal of image consultancy is to provide the client with the tools to present themselves in the best possible way. In addition to updating the wardrobe, a consultant will often help the client ensure that the clothes fit properly and are visually flattering. Clients can be educated on how to dress to minimize potential flaws and how to accessorize an outfit for maximum impact.
In addition to appearance coaching, image consulting can also provide training to improve communication skills. This may include discussing body language in addition to oral communication. Vocabulary, pronunciation and general conversation skills can also be addressed.
Short lessons in basic business etiquette may be offered. Recommendations on telephone arrangements, guidelines for written business communication and appropriate meeting behaviors may be presented. Some image consultants offer a review of appropriate dinner etiquette.
An image consulting company can offer services to large groups or companies. If a company finds that the image its employees portray is inconsistent with what it wants to project to the public, an image consultant can work with the group. If so, everyone in the company shares the vision and participates in presenting that image to the public.
Image consultancy is also used in some university contexts. As graduates drop out of college and begin looking for work, a counselor can provide them with guidance to help them achieve their career goals. With wardrobe advice and etiquette perfected, these graduates can project confidence and success in job interviews.
Seeking advice from an image consulting agency can help a person build self-confidence. Knowing you’ve chosen a flattering wardrobe, appropriate makeup, and chic hair style can show in your overall demeanor at work. This self-confidence is often reflected in an overall attitude and posture that can make a positive difference in career potential.
