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Independent beauty consultants sell their parent company’s products or services, often through marketing, product demos, and hosting parties. They may also recruit others to join the sales force and are responsible for processing sales. Becoming a consultant requires energy, enthusiasm, and interpersonal skills, but people should beware of scams and fraud.
The primary job of an independent beauty consultant is to sell their parent company’s products or services. This person is usually an entrepreneur or self-employed person and not an employee of the beauty company. He is usually rewarded for commission sales and other product perks, but in most cases he can sell as much or as little as his time and resources allow. Major job duties include marketing the products, demonstrating how they work, and making sales, and consultants often host parties and make connections in their local communities to accomplish these goals. Order processing and invoice management are also part of the job. Depending on the company, consultants may also be incentivized or rewarded for recruiting others who join the sales force.
Marketing Duties
The most important thing beauty consultants do is market and sell products. In a sense, the consultant is like a sales arm for the larger company, and its main job is to get products to friends, neighbors, and others in the community. This often includes providing product catalogs and marketing materials, which the consultant can customize with personal contact information. In many cases, the consultant is also expected to serve as “live marketer” when using or using the products in person. That way, he or she can make the items look stylish and immediately relevant to potential buyers.
Product demos
Consultants are usually also responsible for answering questions that potential customers or current customers have about the products. Some consultants choose to host parties at their homes or other convenient locations in the community to demonstrate products to a large group at once, which can increase potential sales. Parties can also be a fun way for the consultant’s friends and family to try out the different products, see them in action, and learn more about the brand. Party planners often receive special incentives, such as access to exclusive products and bonuses, based on total sales made.
Different companies have different rules when it comes to parties. Sometimes they provide the supplies and demonstration materials, but in other cases the consultant is personally responsible for purchasing these things. He or she may also be responsible for purchasing the stock, which is to be resold for profit, either at parties or elsewhere. In some cases, then, the consultant will assume some degree of upfront cost and risk, but depending on your sales skills, the risk usually pays off over time.
processing sales
After a sale is made, the consultant typically composes orders and sends them to headquarters for processing. The consultant also needs to track and follow the delivery orders. Once orders arrive, the consultant is usually responsible for delivering them to each client.
Recruitment of other sales representatives
In some situations, the independent consultant may try to recruit friends and family to join the firm. Many companies reward sales reps who recruit others, and consultants sometimes benefit financially from the arrangement. Generally, commissions or payouts are made on a “branched” system. A consultant usually gets to keep a certain percentage of the sales they make, but in some cases, a percentage also goes to the consultant who recruited the person who made the sale. So if Consultant A recruits his friend B to join the company, and Consultant B makes a sale, both A and B will make a profit. In these situations, a person’s earning potential increases the more people he encourages to participate.
Starting
Becoming an independent beauty consultant usually doesn’t require any special talent or education. The most important things are usually energy, enthusiasm and interpersonal skills. Living in a community with lots of willing buyers or lots of friends willing to provide support usually helps too. In most cases, consultants can make the job as relaxed or as demanding as possible. Companies often have minimum sales requirements and often provide incentives to bring in more revenue, but in terms of set hours, most of that depends on the consultant.
In fact, getting hired is often as easy as filling out an application form and paying the necessary materials fees. People are usually recruited through existing representatives, but companies sometimes also grant consultant privileges to interested people who don’t know anyone else already affiliated – but sometimes it depends on the location and whether the company needs more representatives there.
avoiding fraud
Most independent consultants enjoy the flexibility and product benefits the job offers. People need to beware of scams and fraud with this type of work. Businesses that require extensive upfront payment, that divert most sales to higher “associates” or that don’t appear to offer legitimate merchandise may not really be legit. Many cosmetics and beauty supply companies work very successfully with a consulting system, but the flexibility and convenience of this type of work also makes it a target for scammers. People should generally research the parent company before making any payments or committing to start work.
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