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Tailor your cover letter to the job description by highlighting keywords and focusing on the employer’s requirements. Use confident language to showcase your skills and talents, and include questions that allow you to control the interview.
One of the most painful parts of the job application process for so many people is writing an effective cover letter that will grab the employer’s attention and compel them to ask the job seeker for an interview. Writing an effective cover letter doesn’t have to be painful, however, as long as you’re willing to pay attention to your writing and job description. You want to tailor your cover letter to the specific job you are applying for; avoid stock cover letters sent to many employers if possible.
Read the job description carefully and highlight keywords. Write down the key qualities and qualifications the employer is looking for in a job candidate and focus on those aspects in your cover letter. Highlight your most relevant experience and skills in the cover letter and adapt these skills to meet the employer’s requirements. Don’t be afraid to use the exact keywords from the job description in your cover letter; for example, if the employer is looking for a “starter”, be sure to tell the employer how you learned to be a starter, giving an important presentation yourself and building a team around you to effectively deliver that presentation.
Be firm in your language when writing a cover letter. Employers are looking for confidence, skill, and the ability to defend themselves, so instead of using phrases like, “I think I’ll be a good candidate,” say something stronger like, “I’ll be a strong addition to your team. ” Instead of saying, “I believe my education prepared me for the job,” say instead, “The combination of my education and work experience makes me a great fit at your company.” The aim is to showcase your talents and tell the employer how you will help the company succeed.
Remember that a cover letter will give the employer many topics to discuss during an interview, which essentially gives you the opportunity to control the interview, at least on a small scale. What you write in your cover letter is likely to be discussed during the interview; therefore, highlight questions in the letter that will allow you to showcase your skills and talents and reinforce the notion that you are the best candidate for the job during the interview.
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