When choosing cupcake packaging, consider containers that keep the cupcakes intact. Options include cardboard cylinders, clear acrylic or paper boxes, and heavy paper or thick cardboard boxes with a clear cellophane window. Bulk packages with holders to keep cupcakes steady are also available. Wax paper and plastic wrap can be used for customers eating cupcakes in-store or for selling baked goods.
When choosing the best cupcake packaging, it’s important to only consider containers that will keep the baked goods intact. No one wants to buy great looking cupcakes only to arrive home with the frosting mashed up and stuck to the inner packaging instead of little cake tops. Viewing all the options in the sizes you need and comparing costs for the value and efficiency you’ll get can help you find the best cupcake packaging.
Single cupcake packaging options include glossy cardboard cylinders with lids and clear acrylic or paper boxes. Individual cupcake boxes made of heavy paper or thick cardboard often have a clear cellophane “window”. This may be a better choice than the cardboard covered type if you want to show off the frosted top of your cupcakes. The clear acrylic boxes show off the entire cupcake and can be made extra fancy by attaching a ribbon bow to the top of each box. It’s best to choose clear boxes that have a cardboard insert at the bottom, as this can prevent the cupcake from moving around.
For customers who eat their cupcakes at your shop or sell baked goods, a really inexpensive idea is to use some wax paper and plastic food wrap. Place the frosted cupcake in the center of a square of wax paper and lift the corners so they rise above the dessert, but allow the frosting around the edge to “stick” the paper. You can then add a square of plastic wrap on top and tape it to the bottom of the cupcake. If the icing has already hardened slightly, you can vary this idea for cupcake wrapping by still using the wax paper, but replacing the plastic wrap with cellophane lifted and tied with tape.
Bulk packages, such as clear acrylic or cardboard boxes, are typically available to hold 6-24 cupcakes. Again, it’s a good idea to choose packaging that includes holders to keep each cupcake steady. Just as most bulk candy boxes have a thin plastic tray with an indentation for each piece of candy, there is cupcake box-style packaging that uses a similar method. Think about whether a flap opening or a pull-out drawer cupcake system would be best for your products and customers.
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