Promotional keychains are a cost-effective way to advertise a business. Durable and unique keychains that serve a useful purpose are more likely to be used. Metal keychains with engraved logos are more durable and look nicer. Consider the customer base when choosing a keychain.
Promotional key chains make great giveaways at events or even just regular customers to show appreciation. They’re not too expensive, can be ordered in bulk, and can be personalized with your business name and phone number. Promotional keychains are one of the most common giveaways, alongside other types of business promotional items such as pens or desktop calendars. Of course, the goal is to get customers to actually use the key chains for free advertising, otherwise it defeats the purpose. It’s a good idea to choose durable keychains that will stand up with use and ones that might serve another utilitarian purpose, like a bottle opener or small flashlight; the more unique an object, the more likely people are to keep and use it.
Promotional plastic keychains are the cheapest, but metal ones with the company logo and contact information engraved on the key chain tend to be much more durable. They also look nicer which means the customer is more likely to use the key chain on a daily basis. It’s a good idea to shop online to find the best prices on buying key chains in bulk, since there are many different companies that make them, often at very different price points.
It’s also a good idea to keep in mind that promotional key chains that serve a useful purpose are more likely to be used. Key chains with a small but bright LED light are very useful, for example; while they may be more expensive to purchase, customers will likely use them. Another option is to select a bottle opener key chain to hand out. Restaurants or alcoholic beverage companies often use them as advertisements because many people like having a bottle opener on their key chain and may be more likely to make another purchase when they see the familiar brand.
Promotional framed keychains can be another great option that a customer will actually use. These may feature your company name or logo on the back and an open frame on the front. Miniature photo frames also exist in keychain form for those looking to invest a little more.
These are just a few of the many options for promotional key chains. It’s a good idea to consider your customer base before making a purchase. A customer base that consists primarily of families, for example, will demand a different purchase than one that consists of children or college students.
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