A BPO assistant provides virtual office support for companies, including data entry, website development, and troubleshooting service issues. They may also handle SEO, data mining, and technical assistance.
A business process outsourcing (BPO) assistant provides office support for companies or entrepreneurs. Much of this support includes activities such as data entry, website development, article and technical writing, business correspondence, and processing. A BPO assistant may also be involved in troubleshooting service issues for high-value customers or supporting marketing campaigns. Most business process outsourcing agents work and communicate virtually, from a home or contact center location.
With the rising costs of operating a business, many companies have sprung up to provide virtual assistant and business process outsourcing (BPO) services. Some companies or sole proprietors seek support from the firm to specialize in higher profile activities such as business development and strategic management. BPO assistants are generally more skilled and efficient in providing support services. This position often requires interaction with a variety of internal and external touchpoints to complete many of your support tasks. The BPO assistant typically spends most of his workday as an interface between the companies he supports and his clients’ key touchpoints.
Some of the main office support activities that a BPO assistant handles are data entry and processing. For example, a telecommunications company might outsource customer support services that verify their customers’ orders. In this scenario, a BPO assistant can also project management of orders to completion for a select group of the company’s customers. The assistant can also serve as the primary point of contact if the customer encounters a service issue and needs assistance with resolution or escalation.
As the business world becomes more dependent on Internet presence and social media marketing strategies, a BPO assistant can be directly involved with search engine optimization (SEO) and website development. Some of these sites may include blogs used to build an initial customer base and spread company news, events, and promotions. SEO involves analyzing website traffic and using certain combinations of keywords that visitors might use in a web search. More advanced forms of technical assistance may include recording programs and computer network support.
Data mining, which involves analyzing information collected by their client companies, is another common activity performed by a BPO assistant. The process discovers previously unknown associations between customer characteristics and buying behavior or needs. This support activity can help companies develop more effective marketing campaigns and attractive products and services.
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