Business etiquette is important when working with people from different cultures. In India, it’s important to be polite, build relationships, and dress conservatively. Meetings may be relaxed and personal questions may be asked. Consider avoiding leather and serving vegetarian options.
Business is a global enterprise that may require an adjustment to cultural diversity around the world. It is important to be respectful and mindful of business etiquette when working with people from other countries; in addition to showing respect for business partners, it can also help build relationships in the global business community. Business etiquette in India has some particular customs and concepts which may be different from those found in Western countries. Knowing business etiquette can help entrepreneurs from all over the world establish good working relationships with Indian partners.
For those used to strictly structured meet and date days, business etiquette in India can be somewhat surprising and even frustrating. Meeting times are generally relaxed in some parts of India, which is meant to allow for unforeseen disruptions or other problems that could disrupt the day of visiting businessmen. It might be a good idea to call to confirm a meeting time before you leave for the meeting.
In many cases, foreign entrepreneurs may be surprised to find that meetings also include an opening period for casual conversation and personal questions. Building relationships is essential in Indian business and in some places it may be much more important to find out the person being dealt with than the actual business at hand. It’s important not to come off as offensive or insulting with personal questions; this usual process of building trust and relationships is often vital to the future of the partnership.
Many business etiquette experts in India suggest that it is important to be polite at all times. People are usually referred to by formal titles, such as “Mrs.” or “Doctor,” unless permission to use the names has been granted. Some etiquette experts also warn against using strong words of rejection, such as the word “no,” as they can be perceived as rude and adamant. Other passive forms of refusal, such as “we’ll try” or “maybe,” are generally seen as more polite ways to decline.
Business etiquette in India usually requires relatively formal business attire. Men should wear clean, pressed suits in muted colors. Women generally dress conservatively, in business suits with longer skirts or trousers. This may not be true everywhere; a hip, youth-oriented television station in India may allow for more casual dress codes, but it doesn’t hurt to be conservative.
Many people in India are Muslim or Hindu, factors which can influence business etiquette. Consider avoiding leather clothing or accessories, as Hindus believe cows are sacred creatures and do not use them for food or leather. If you’re planning a dinner or lunch for your partner, remember that many Hindus don’t eat beef and may even be vegetarians, while many Muslims don’t eat pork. Heavy vegetable dishes or vegetarian options are a safe middle ground in many cases.
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