Aristotle and rhetoric: what’s the link?

Aristotle defined rhetoric as the faculty of observing the available means of persuasion. Rhetoric was a formal branch of learning concerned with techniques to convince an audience. Persuasive speech consists of the speech itself, the subject, and the listener. The three means of persuasion are ethos, logos, and pathos. The success of persuasive efforts depends […]

Who’s Aristotle?

Aristotle was a Greek philosopher, scientist, and educator who studied at Plato’s Academy. He was concerned with how philosophy applied to subjects such as writing, the arts, science, and logic. Aristotle’s major contributions to philosophy include his work on logic, metaphysics, ethics, and poetics. His work on scientific taxonomy is still used to classify animals. […]

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