Potassium channels are ion channels found in all living things that allow potassium ions to enter and exit cells, creating a charge gradient. There are four types of channels with different functions and structures. They regulate biological functions and are involved in heart rhythm, with potassium channel blocker drugs used to restore normal rhythm. Potassium […]
Distribution channels involve intermediaries such as wholesalers, resellers, and online networks to sell products to end consumers. Companies use different strategies, including hybrid channels, to reach consumers through zero, one, two, or three-tier channels. In corporate marketing channels, manufacturers sell directly to industrial customers or use industrial distributors and internal sales representatives. Distribution channels consist […]
Marketing channels are the ways products move from manufacturer to end user. The number and efficiency of a company’s marketing channel can impact its success. Direct marketing companies sell products directly to the end user, reducing marketing and distribution costs. Products are often sent to a distributor or point of sale before reaching the end […]