A familiar stranger is someone seen often but not interacted with, creating a unique relationship. They can be assigned fictional stories and nicknames, and may interact in extraordinary circumstances. Familiar strangers are more common in urban areas and less likely in small, close-knit communities. A familiar stranger is an individual who is seen often, usually […]
Family packing refers to products of the same brand having similar visual packaging, making it easier for consumers to recognize and assign features to each product based on previous brand experience. Packaging elements are carefully chosen to make products attractive to potential customers. Familiar packaging can steer customers towards a particular brand, conveying an impression […]
