Perceived risk affects consumer purchasing decisions. Retailers and manufacturers use tactics to lower perceived risk. The greater the purchase, the greater the perceived risk. Perceived risk includes money, time, social/psychological, and physical risks. Gathering more information can weaken perceived risk. Perceived risk is the potential risk that a consumer identifies or associates with a purchase. […]
Perceived organizational support (POS) is when employees feel their company cares about them and can be trusted, leading to improved wages, benefits, and work conditions. Organizational identification is key, with supervisors playing a crucial role in fostering feelings of support. Businesses must make decisions with POS in mind to reap the benefits of improved work […]
The rate of perceived exertion is a subjective way of determining how hard a person perceives their body is working during physical activity. Originally based on a 20-point scale and later revised to a 10-point scale, it can help provide an approximation of a person’s heart rate. Rate of perceived exertion is a subjective way […]
The Borg Ratings Perceived Exertion (RPE) scale is a standardized tool used to communicate personal perceptions of exertion and fatigue during physical evaluations. It correlates to both heart rate and verbal descriptors, and can improve awareness of how the body responds to exercise. Perceived exertion refers to the subjective evaluation of the exertion expended during […]
Perceptions of illness can reflect cultural beliefs or psychological needs and are subjective. Understanding a patient’s perception aids in diagnosis, and reducing illness perception to basic elements helps patients describe what they feel. These elements include identity, cause, timeline, consequences, and care-control. Few people manage to go through life without getting sick. Many illnesses are […]
The Perceived Stress Scale is a psychological test that measures an individual’s perception of stress in their life. It has three versions, with the 10-question version being the most reliable. The questions are easy to understand and do not address specific events or stress triggers. The score is calculated by assigning numerical values to each […]
