US TV viewing: how much?

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The average American watches more than four hours of TV per day, equating to two months per year and nine years over a lifetime. 49% of Americans admit to watching more TV than they should. Almost all US households have at least one TV, with over 65% having three or more. Over 55% of Americans subscribe to cable TV.

The question of how much television Americans watch is readily answered by the AC Nielsen TV ratings service. According to research conducted by Nielsen, the average US citizen watches more than four hours of programming a day. This translates into two full months of television watching every year. Assuming a person lives to age 65, they would have watched a total of nine years of television programming. While there is no question that television is a staple of daily life, 49% of Americans report that they watch more television than they should.

Learn more about Americans and watching TV:

About 99% of all households in the United States have at least one television. The average family has at least two sets. More than 65 percent of American homes have at least three sets. The master bedroom is one of the most popular locations for a television, after the living room or den.
Most US citizens like to sit in front of the TV with a good meal. Research indicates that more than 65 percent of Americans routinely dine while watching television, some even saying they eat their breakfast and lunch with a television nearby.
More than 55 percent of US citizens subscribe to cable television service. The others receive satellite TV signals or get by with over-the-air television programming picked up with an antenna.




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