Employee perception of their employer, job, and workplace can greatly impact productivity and retention. Factors include communication, working conditions, policies, trust, and pay. Clear communication, honesty, reasonable policies, and fair pay can improve perception, while lack of these can lead to negativity and turnover.
Employee perception is one factor that can make a huge difference in the quality of the workplace. When employees view the employer, their job, and their relationships within that workplace as positive, there’s a good chance the employee will be productive and stay with the employer for a long time. Negative perceptions of the company and work environment can lead qualified employees to seek opportunities elsewhere. Some of the factors that can affect perceptions of employees include how well the employer communicates with employees, the nature of working conditions, company policies and procedures in general, and how much trust and respect exists between managers, employees and collaborators. Additionally, paid benefits and how they relate to the work assigned can also have a huge impact on an employee’s perception.
For many people, clear and concise communication within a work environment is essential. When employers choose not to create channels of communication with employees that allow each party to share information with the other, employee perceptions of the company are likely to be less than ideal. Lack of communication can go a long way in establishing a mindset that breeds negativity in the workplace, opens the door for rumours, and can undermine the morale of even the most devoted employees.
Honesty in communication will also have a significant impact on employee perception. Employees who are confident that employers are being truthful and forthcoming in what they say are more likely to support the company and its officers, even during times when sales are down and production is temporarily curtailed. When management develops a reputation for making claims that are later proven to be false, employees lose faith in leadership and are more likely to start looking for an employer they can trust.
Establishing reasonable policies and procedures and applying them to all employees will also make a difference in employee perception. When employees know what is expected and can trust that anyone who does not contribute adequately to the operation will be addressed according to those company policies, they are much more likely to be as productive as possible. At the same time, if company policy is haphazardly enforced, this is often noticed and will likely prompt qualified employees to turn their attention to more ethical employers.
Since most people work to make a living, the question of wages or salaries is also important for employee perception. As long as the employee feels adequately rewarded for their efforts, there is a good chance that the company will be perceived as worthy of the effort. Poor pay and lack of benefits normally create the perception that the company doesn’t care about the employees or isn’t likely to be around for very long. Both perceptions are often enough to lead qualified employees to continue with the company only long enough to secure a job position elsewhere.
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