Home businesses and alternative income generation methods are becoming more popular. Free business presentations are the first exposure to these opportunities, but potential prospects may be hesitant to attend. Attendees should expect a formal presentation, be prepared to answer questions, and expect follow-up contact.
In recent years, there has been an increase in the level of interest and participation in home businesses and alternative methods of income generation. While traditionally the domain of multilevel marketing or network marketing companies with a focus on the consumer product, home businesses now allow people to run their own travel agencies, participate in timeshare sales, buy and sell financial products, become a real estate agent, and much more. While the specifics of the company or business opportunity may differ, a person’s first substantive exposure to most home based businesses or alternative ways of generating income usually comes from a free business presentation.
Many people who would be potential prospects choose not to investigate an opportunity or go to a free business presentation due to uncertainty about what to expect from a presentation. This is unfortunate because many business opportunities offer positive income potential. The first thing anyone invited or interested in attending a free business presentation should remember is that while the presentation itself may be free, it is likely that a prospect will be asked at some point during or after the presentation to make a decision. of purchase. For example, attendees may be asked if they would like to make an investment, purchase materials based on the presentation, or purchase a sales or business kit to start their business opportunity.
The next thing anyone attending a business presentation should know is that there will be some form of formal presentation. Often this means a speaker will speak for a period of time about the virtues of the opportunity and why prospects should make the decision to get involved. Speakers can use tools such as handouts, brochures, video, audio or power point presentations to reinforce this point.
After the business presentation is over, attendees will likely be asked questions designed to gauge their interest and encourage attendees to make a purchasing decision. These questions might include “What do you think about this opportunity?” “What did you like most about this business opportunity?” or “Would you like to get started?” To better prepare to answer these questions, attendees should take detailed notes and note questions and concerns during the presentation. After the presentation is over, attendees should take the time, if interested in the opportunity, to answer all questions and concerns before making a final decision.
Finally, someone attending a free business presentation should expect to be accompanied by the person who invited them to the presentation or another company representative. Many companies have different guidelines for how long the follow-up process takes, but in general, entrants should expect some form of follow-up contact within 72 hours of submitting. During the follow-up process, prospects should be asked questions similar to those asked at the end of the business presentation. Participants should also expect the follow-up process to continue until they make a final decision on whether or not to engage the opportunity.
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