Kellogg’s cereal straws are edible straws coated in a sugary flavor that taste like their respective grain flavors. They were invented to entice babies to drink milk but have low nutritional value. They are marketed towards kids and suitable for snacking on the go.
Cereal straws are a Kellogg Company invention, made with cereal on the outside and coated with a sugary coating on the inside. The concept of cereal straws is to “dip, sip and nibble”. In other words, they are edible straws that taste like their respective grain flavors. When first introduced to the market in 2007, the cereal straws were available flavored as Froot Loops and Cocoa Krispies, and then a third rendering became available in mid-2008 in the Apple Jacks flavor.
Supposedly, cereal straws were invented to entice babies to drink milk. When dipped in a glass of milk, the milk sipped through cereal straws takes on a sweeter taste similar to that of the milk left over after finishing a bowl of cold cereal. This concept is potentially problematic for babies who don’t finish leftover milk with cold cereal. However, straws from cereals should not be dipped in milk for drinking, as they are acceptable as an independent snack.
The nutritional value of cereal straws is relatively non-existent. There are approximately 45 calories per straw and 3 grams of total fat. There are trace amounts of vitamins A, D, B6 and B12, as well as thiamin, riboflavin and niacin in every straw. Each package includes 24 cereal straws measuring approximately 6 inches in length. They contain milk and soy products.
In essence, cereal straws are like the kid-friendly version of the wafer-rolled cookies that many adults eat as an accompaniment to their coffee drinks, only the cereal straws are hollow and taste much sweeter. They can be used to drink leftover milk from a bowl of cold cereal, drink a glass of milk, or munch on the separated milk. Cereal straws are definitely marketed to kids, and while kids may be attracted to them because they’re new and they’ve seen them on television, kids who don’t have a particularly sweet tooth may not like them.
While certainly not the highest calorie and fat snack, cereal straws may not entice kids to drink milk and somewhat defeat the purpose of a glass of skim milk at dinner. However, cereal straws are suitable for snacking on the go and seem to appeal to most children.
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