A community portal is a website that provides information to a specific group, such as local governments and school districts. It should be regularly updated, easy to navigate, and have a strong following. It should provide value to the community and benefit the wider community, such as promoting tourism and local businesses. Schools can use it to promote their schools and provide specific information. Some portals have password-protected information for employees or members. A good community portal is dynamic and evolves with the needs of its audience.
A community portal is a website that provides relevant information to a specific group. Local governments and school districts are common users of online portals as a way to inform their audiences of current news, opinion and activity. An effective portal has regularly updated information, is easy to navigate, and has a strong online following. It should be packed with up-to-date information that also links to other websites. A successful online portal is one that has reliable content and a loyal following of regular users who keep visiting the site to find new information.
The primary purpose of a community portal is to provide value to the community it serves. It should be the online starting point for that community and provide convenient access to all relevant information. Common elements of community portals are articles, announcements, a calendar, groups, and contact lists. These online environments also often incorporate interactivity using blogs, forums and other social media links. Most portals also allow you to subscribe to RSS feeds or email newsletters to inform the community of portal news.
A community portal should also benefit the wider community. This type of website is a great marketing tool for a community or school district. When used correctly, it is a community showcase.
A tourist should be able to look at the site and learn about the tourist attractions, culinary experiences and current attractions in the area. A community portal can also include reviews, such as of current events, shops and restaurants. This online exposure can help drive more traffic to local businesses and inform readers of what’s available in those specific areas.
School districts also frequently use community portals to promote their schools. Schools can use a portal to deliver messages from the superintendent, highlight administration news, and list specific skill details. Some school district portals showcase outstanding teachers and describe current education reform.
Some community portals provide additional information, specific to a targeted audience, which can only be accessed with a password. This password-protected information is generally only accessible to employees or members of the organization that manages the portal. Examples of information might include employment policies and specific school details.
A good community portal is dynamic and evolves as the needs of its intended audience change. It is updated regularly and provides useful information. The ability to provide feedback or other interactions can also be a useful element of a community portal.
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