UK hospitality company TraveLodge has designed the cuddillow, a pillow that aims to ease feelings of loneliness for solo travellers. The crocodile-shaped pillow has two sections that act as arms, allowing guests to snuggle into its embrace. Early reports suggest that the cuddillow is having a positive impact on hotel guests, with TraveLodge making them available at select hotels at no extra cost. Other hotel chains are said to be watching the experiment closely.
The brainchild of hospitality company TraveLodge in the UK, the cuddillow is sure to revolutionize the industry, making even the simplest of hotel rooms more inviting. Designed as a cuddly pillow that guests can enjoy while resting or sleeping in their rooms, there are a number of benefits to the crocodile. Here’s some background on the cuddillow and why it seems to be catching on so well.
Research conducted at the request of the TraveLodge company found that while guests enjoyed the services offered by the hotel chain, many solo travelers felt a sense of loneliness. Others revealed that they were often eager to sleep alone in an unfamiliar city. In response to this information, TravelLodge decided to see what could be done to ease those feelings of loneliness and help their guests enjoy their stay a little more.
The end result was to find a means of providing the guest with a substitute hug, via a specially designed pillow. Guests traveling alone might snuggle into the crocodile’s embrace and feel like they’re being embraced by a loved one.
The structure of the cuddillow is very simple. About the length of the average human torso, the crocodile has two sections that act as arms. The individual may rest their head on the crocodile’s body and gently wrap their arms, in a style similar to the gentle embrace of a loved one. Crocodiles are made from soft yet durable shells that are easy to clean and contain a variety of fillers, ranging from goose feathers and down to synthetic fillers for people with allergies.
Early reports indicate that these unique cuddle pillows are having a positive impact on hotel guests. The Travelodge chain is making them available at no extra cost at a select number of hotels, with plans to expand their availability at all of their hotels if the response continues to be positive. Guests report that the crocodile is not only helpful in settling into a strange room in a new city, but it also helps guests get a good night’s sleep, simply because it helps lower their anxiety level. Even people who are not particularly lonely find the crocodile to be helpful when it comes to getting a good night’s rest.
Other hotel chains are watching the cuddillow experiment closely. Should the cuddillow prove popular with TraveLodge guests, there is no doubt that other hotel chains will soon be offering the cuddillow to their guests as well.
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