Fashion writers provide editorial content for various media outlets, attend fashion shows, conduct interviews, research trends, and maintain industry contacts. They may work as corporate employees or freelancers, and typically have a degree in fashion journalism or related fields, as well as experience and a portfolio.
A fashion writer’s job description encompasses many qualifications, skills and tasks. These writers provide editorial content for print and electronic media such as magazines, newspapers, trade magazines, television programs and websites. They may also be asked to participate in fashion shows in cities around the world, to visit designers’ offices and production facilities, to meet with public relations agencies, to conduct interviews with stylists and models, to meet with fashion traders and buyers, visit model agencies, participate in fairs and participate in fashion sessions. They can also research fashion trends and keep up-to-date news and information about the ever-changing fashion market. A fashion writer must also maintain an extensive database of contacts in the fashion industry.
A fashion writer may work as a corporate employee for a magazine, newspaper, trade magazine, website, public relations firm or television show or as an in-house writer for a fashion designer. He or she can also work as a freelancer who sells articles to various publications. In some cases, a writer may team up with a photographer or videographer to develop feature articles and conduct interviews with designers, models, magazine editors and other professionals in the fashion industry. The writer must market the stories to publishers and producers in the appropriate media outlets.
To work in a corporate position, a fashion writer may be required to have a bachelor’s or master’s degree in fashion journalism, design, marketing or merchandising. Fashion courses are offered by fashion academies, art institutes, design colleges and professional schools. A person in this position must also be familiar with textiles and accessories; fashion design terminology, such as names of various clothing styles and construction methods; and fashion designers, historic and contemporary.
A position as a fashion writer may also require previous experience in the fashion industry and a portfolio of sample writing. To gain that experience, many writers work part-time in a related field while studying. Many also participate in an internship program with a corporation in the fashion industry.
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