Pimping is tailoring public statements to fit a specific group’s culture, often used in politics and public relations. It involves carefully selecting words to gain favor without expressing a full opinion or engaging in a single-minded course of action. The practice accentuates the positive and avoids topics that may anger the audience. It is also used in entertainment, sports, and companies to overcome negative perceptions.
Pimping is the practice of tailoring public statements and actions to fit the culture within a given group of people. Essentially, pandering is meant to appease the individuals who make up the group and allow the speaker to make a connection with the group as a whole. Pimping is a technique that is employed in a number of different professions, most notably politics.
One of the most cited examples of a pimp is the political hopeful running for office. To win, the politician must be able to get enough support from the voters when the election is held. This often means trying to enlist the support of more than one subculture within the population. As a result, politicians will employ the art of pimping to get the attention of a wider variety of people.
It is important to note that the art of pimping does not necessarily mean engaging in falsehood. Often, pimping involves a careful selection of verbs that will be interpreted favorably by the audience or that will provide only a partial understanding of an opinion held by the speaker. In essence, the pimp focuses on topics that are important to the audience and tries to gain favor without expressing a full opinion or engaging in a single-minded course of action.
The pimping practice may also include an approach to accentuate the positive by paying little or no attention to topics likely to attract the attention of the intended audience. Factual information is presented, but only selected data that will create a favorable impression with the listener. Anything that may anger the public will be carefully avoided.
The pimp is not limited to the political arena. Much public relations work for entertainers, sports figures, and other public celebrities involves carefully choosing the right subjects and the right words to fit the occasion and setting. Companies often employ indulging techniques to overcome negative public perceptions of a product or the company proper. Even loved ones may humor friends and relatives from time to time, in an effort to spare feelings or protect a loved one from bad news.
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