A product coordinator manages all aspects of product lifecycle management, including distribution, sales, returns, and consumer interest. They work closely with product development and marketing teams and are responsible for change management, file organization, and planning. There is no specific training program for this role, but many have formal education in business administration or management.
A product coordinator usually works in the product management or sales office of a distribution or manufacturing company. He or she is responsible for all aspects of product lifecycle management. The product coordinator’s primary task is to track and manage all product distribution, sales, returns, and consumer interest.
All product releases include a significant amount of documents, electronic documents, files, meetings and plans. The product coordinator is the person who follows up on these documents, ensures that communication is ongoing with all relevant parties, and ensures that surprises are limited.
There is no specific training program to become a product coordinator. Many people in this role have completed formal post-secondary education in a related field, such as business administration or management. There are specialist courses available at many schools on long-term project management, including the importance of administrative processes.
Product coordinators often work closely with the product development and marketing team. Its primary function can be broken down into three main tasks: change management, file organization and retrieval, and planning. In addition to these project-focused tasks, many product coordinators are responsible for the operational management of the unit. This can include ordering supplies and tracking attendance.
Change management is a big part of any project and is usually the responsibility of the product coordinator. He or she must review requests, determine the relevance, risks, benefits, and costs associated with the request, and present this information to the product manager. Any decision must be communicated to the applicant and proper authorization obtained before the change is incorporated into the project. The coordinator should also ensure that all relevant product details or specifications are amended to reflect this request and keep a copy of the request on file for further reference.
The product coordinator must ensure that all paper and electronic files are properly filed and stored, cross-referenced. This may seem like a small task, but most products have a lifespan of several years and involve thousands of documents. Managing these files correctly is important as they will be invoked in a dispute or to determine what was successful and what was not. A large part of the product coordinator’s job is planning. He is expected to review the product lifecycle plans and verify that the necessary materials and staff are available to support the product management strategy.
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