A retail seller sells a variety of merchandise, handles transactions, and must be knowledgeable about the store’s products. They should be friendly, answer customer questions, and maintain store organization and security. A high school diploma and good interpersonal and organizational skills are required.
A retail seller sells a wide variety of merchandise to the general public in a for-profit environment, such as a store in a mall. It handles sales transactions involving cash, checks, debit cards, and credit cards. Your accuracy in processing payments is critical to your success in this position. It is also highly desirable for it to be friendly and engaging so that customers feel welcome and eager to purchase the store’s products.
To be effective, a retail sales associate is generally expected to know as much about the store’s merchandise as possible in order to be able to efficiently serve their customers. This includes being aware of promotions and sales and knowing what colors, sizes and styles are available for each product. Her knowledge of the merchandise allows her to make suggestions to customers and possibly increase sales and build goodwill.
Being able to answer customer questions is an important trait for a retail salesperson. Typically, she is expected to be knowledgeable about return and exchange policies and be able to clearly communicate this information to customers. If the product can be ordered or possibly found at a branch, he should be aware of these options and share them with customers. A good knowledge of current and forecast inventory is an asset.
Depending on the nature of the business, a retail salesperson is generally expected to be knowledgeable enough about product specifications to answer detailed customer inquiries. These questions often include topics about fabric content and care, product features and how to use them, and expected product longevity. In some cases, questions about safety and health issues may arise if the product contains unusual chemicals or ingredients.
Once a retail salesperson has been fully trained and able to work without direct supervision, it may be necessary for them to stay up all nights and close shop. Closing procedures typically include cash drawer balancing and matching receipts for credit card transactions. Daily bank preparation and filing is also often part of the closing procedure tasks.
Store organization is often part of a retail salesperson’s job. Hallways should generally be clear of obstructions and counters free of clutter. Creating stylish and attractive merchandise displays is usually one of the retail seller’s responsibilities.
Basic site security may also be the responsibility of the retail seller. She must be aware of surveillance cameras and mirrors and monitor them to avoid loss. If shoplifters are seen, typically the retail employee must notify the appropriate personnel to question or arrest them.
A position as a retail salesperson typically requires no more than a high school diploma or equivalent. If a person is friendly and enjoys interacting with a wide variety of personalities, a position in retail sales is usually a good job option. Good mathematical and organizational skills are also highly valued for this occupation.
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