What’s a Vintner?

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A viticulturist is a winemaker who is involved in the entire winemaking process, from picking grapes to selling the bottled product. Harvest time and the vessel used for storage affect the flavor of the wine. Winemakers consider bottle and label design and government regulations for labeling when making bottling decisions. Wine can be marketed through wine shops, other companies, internet stores, and festivals.

Simply put, a viticulturist is a winemaker. However, many winegrowers are also involved in selling the wine they produce. A winemaker or salesperson may own a winery or be an employee at one. More often than not, a winemaker tends to be involved in the entire winemaking process, from picking the grapes to shipping the bottled product to store shelves.

The color and flavor of the grapes have a big effect on the finished wine. In addition to the light-colored grapes used for white wines and darker fruits for red, harvest time is also crucial. Although the time of harvesting the grapes depends on the decision of each producer, the general rule is that the fruits used for the lighter wines are harvested a few months earlier than is used for the heavier varieties.

After the grapes are selected and harvested, they are crushed and pressed. The fermentation process is what turns grape juice into wine. A winemaker uses temperature-controlled equipment to contain the juice so that the wine ferments to your liking.

The type of vessel in which a wine merchant stores wine greatly affects his result. For example, wines stored in oak barrels capture the many flavors of wood. These can include spicy accents like cinnamon or aromatic essences like vanilla. If no extra flavor is desired, winemakers will use stainless steel or glass containers for wine storage. In some countries, there are government standards that must be met to control how long a particular variety of wine must be stored. In general, the longer a wine sits in a container before bottling, the stronger the flavor.

When it comes to making wine bottling decisions, winemakers must consider bottle and label design, as well as government regulations for labeling. The producer decides whether a particular wine would be better with a traditional cork or a screw cap. He or she chooses a bottle and label that complements a wine’s style. Winemakers sometimes choose unusual bottle shapes and colors to help their brands stand out on wine store shelves. Wine bottles are usually green, transparent, black, brown or blue.

Many winegrowers own wine shops, while others sell their products to other companies. A wine merchant can also market their wines through Internet stores, as well as at festivals and events. Reviewing your wines by critics can help promote the winemakers’ products if the wine is considered favorably or wins awards.




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