What’s a virtual locker room?

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Virtual fitting rooms allow users to create a virtual model to try on clothes, helping to spur online shopping. Some use customized software, while others use generic products. Users can get an idea of ​​how a garment will fit before making a purchase, but some have had difficulty selecting a model or building a custom one. Despite these issues, the convenience and initial success of virtual fitting rooms suggest they will become more common with online shopping. They work best with high-speed internet, but can still be user-friendly for those with slower connections.

The virtual fitting room is a relatively new and fun way to shop for clothes. While the exact configuration of the different software packages varies, all allow the user to select a body type from a menu or enter data to have the software create a virtual model that tries on any clothing the user may want . Several major apparel companies with online stores have added this feature recently and find that the tool helps spur online shopping.

These online fitting rooms are sometimes created using software customized for a particular retailer or design house. Other online retailers prefer to use a generic product like My Virtual Model or KnickerPicker. All types currently in use try to recreate the shopping experience in a virtual environment. Some examples of the virtual dressing room even allow the model to pull garments off a virtual rack and walk into the virtual dressing room. Others simply resume activity by making the selected garment suddenly appear on the model.

Users of the virtual locker room are often satisfied with the results. Because you can use a virtual model that is roughly the same body type, buyers can get an idea of ​​how a garment will fit before making a purchase. This eliminates the need to carve out the time to travel to a brick and mortar location, weed between racks of clothes, and then wait for an available fitting room to try on the garment.

However, even buyers who are very excited about the idea of ​​a virtual dressing room note that the tool is still in the works. Some buyers have had difficulty selecting a model from a pre-programmed list that is close to the buyer’s body size. Others who have tried tools that let you input vital stats like height and weight that the system can use to build a custom model also report that the model isn’t always as accurate as they’d like.

However, the convenience and initial success of the virtual fitting room suggests that the tool will only become more common with online shopping. As the demand for this feature grows, it is likely that some of the current problems noticed by users today will be eliminated or at least minimized.

While a virtual fitting room works most efficiently when accessed using a computer with a high-speed connection, shoppers using dial-up services that regularly give them a 50K or better connection will find that the time lag isn’t too great on many of the current locker rooms online. This has helped make the virtual locker room user-friendly for a wider sector of the consumer market.




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