What’s Activity Based Analytics?

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Activity-based analysis helps businesses identify areas of weakness and value in their operations, using activity-based costing and management to streamline costs and improve processes. It is important for businesses to periodically review their operations to avoid poor performance and diminishing results. Separating costs based on processes helps identify waste and inefficiency, and management tactics can be used to eliminate discrepancies and apply successful practices elsewhere. Value-producing activities should be emphasized and lower value activities mitigated or eliminated to improve efficiency and reduce costs.

An activity-based analysis occurs when a business studies its operations in terms of the individual processes through which products and services are created for customers. This process is closely associated with activity-based costing, which allocates costs based on how they contribute to production, and activity-based management, which attempts to streamline those costs and improve each and every process so that the company is better at it. Together. Companies that undertake activity-based analysis can identify areas of weakness and work to improve them. Additionally, they can identify which activities are most valuable to the business and focus their resources on those activities.

It is imperative for a business to take the time at periodic intervals and review the way it conducts its business. Failure to do so can result in poor performance and diminishing results, both of which will ultimately affect your bottom line. While it can be tempting to study financial statements and focus on the big financial picture, it can also be helpful to take a closer look at each step of the process by which those numbers are created. A company adopting this approach should consider activity-based analytics.

One of the ways an activity-based analysis makes a difference is its approach to costs. By separating costs based on the processes being financed, a company can identify areas of waste or inefficiency. Identifying these costs as direct, meaning they are related to only one result or product, or indirect, meaning they are shared by multiple activities, is an important part of activity-based costing. Also, the cost drivers, the specific reasons that costs are accumulated from different activities, must be highlighted.

There are specific management tactics closely associated with activity-based analytics. If there is a specific part of the production or service process that requires high costs, efforts must be made to try to eliminate this discrepancy. Areas where costs are kept low should be studied so that the same practices used in those areas can be applied elsewhere.

Using activity-based analytics is a good way for business management to find areas of value. Some activities, by nature, add more value to the business than others which may not help bottom line. Value-producing activities should be emphasized and should have the first crack in the company’s assets. Lower value activities may need to be mitigated or, if possible, eliminated to improve efficiency and reduce costs.




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