Field force automation uses mobile devices and networked computers to transmit real-time information between workers in the field and headquarters. It improves efficiency, tracks workers, and streamlines customer orders. Companies can use various products and software that integrate with mapping tools.
Field force automation is the use of mobile devices and networked computers to transmit real-time information to and from the field so that workers can communicate with headquarters and vice versa. It can significantly improve efficiency and provide a method for a company to track workers, keeping detailed records of what projects they complete in the field and how long it takes. Mobile sales are also much easier with this method. Many companies offer field force automation software and tools that companies can use with it.
In a simple example of field force automation, telephone companies rely on roaming teams of technicians to respond to service complaints. With this software, the phone company can send updates to tell staff where to go, including rescheduling and moving staff as needed. For example, if a telephone technician is repairing a line and a call is requested from a nearby location, the company can redirect the technician there after he is finished, instead of sending a new technician. The technician, in turn, can use the field force automation software to log a problem, and this can include requests for parts, other service personnel, and so on.
The software allows detailed scheduling and quick responses to schedule changes. Field force automation software also allows companies to track efficiency by noting how long it takes technicians to respond to customer requests. The ability to order parts and service can also streamline the process of completing customer orders faster; another technician in the area could drop off needed equipment, for example, rather than forcing the original technician to return to an office or storage depot.
This can also be useful for managing customer relationships. With field force automation, employees can receive and update customer orders in the field, winning a sale. Some software integrates credit card processing so customers can pay for their orders on the spot. This can be useful for door-to-door sellers such as product sellers who want more payment mechanisms to better serve their customers. This also allows for data collection, where the seller takes requests for information and notes the type of information a customer wants.
Companies can use a variety of products for this purpose, many of which work with cell phones and other mobile devices, so companies don’t have to buy new equipment. The software needs to be able to communicate with headquarters or a base, and also often integrates with tools such as mapping software to help personnel determine the best route to a location.
Asset Smart.
Protect your devices with Threat Protection by NordVPN
