Geek chic is a fashion trend that embraces stereotypically geeky clothing and accessories, such as black or horn-rimmed glasses, and reinterprets them as cool and trendy. It is closely related to the proliferation of technology and the broader acceptance of technology in mainstream society. The trend is more common in communities or social circles that have a high acceptance rate for new technological gadgets. The entertainment industry has used the integration of geek chic to draw in crowds.
Geek chic is a fashion trend that embraces stereotypically geeky clothing and accessories and reinterprets them as cool, trendy, and highly desirable. Perhaps the most prominent feature of geek chic is the use of black or horn-rimmed glasses. The birth and growth of geek chic is tied to the proliferation of technology and its acceptance in mainstream society. Because geek chic is the reinterpretation of geek style as cool, an idealization of geekiness is a precursor to the development of geek chic. Once a label to be avoided, “geek” has become a characterization that many are now proud to wear.
The geeky look is achieved through the careful use of some traditionally geeky items of clothing and accessories. Thick plastic glasses are the key. T-shirts with slogans referring to computers can be part of the geek style, as are vests, blazers, and pocket protectors. Geeky girl fashion often features A-line or straight skirts that fall at or below the knee. Subdued colors also play an important role.
The general conception of a geek is someone who is intelligent, obsessed with technology, and socially awkward. The birth and subsequent incorporation of geek chic as a fashion style is closely related to the proliferation of technology and the broader acceptance of technology in mainstream society. Geek chic tends to be more common in communities or social circles that have a high acceptance rate for new technological gadgets. In academic fields and industries that revolve around computers, the adoption of geek fashion is generally highly acceptable or desirable.
In the early 1900s, the word geek meant “side freak.” In the 1980s, the word was adopted into teen slang to refer to people who lacked social grace and were obsessed with technology and computers. In the late 1990s, people who were well versed in technology and computers were not only accepted by the mainstream, but also idealized. Those who were among the early adopters of new technologies and gadgets became the trendsetters, blurring the line between geeky and hip.
The entertainment industry has used the integration of geek chic to draw in crowds. Various movies and TV shows have featured the idea that geeks are really hipsters in camouflage. Nerd chic is a closely related fashion trend in which stereotypically nerdy clothing and accessories are considered trendy and trendy. Some, in fact, use the terms “geek chic” and “nerd chic” interchangeably.
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