What’s Google AdSense?

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Google AdSense is an advertising program that connects advertisers with website owners. Advertisers create ads that appear on Google search results and websites. Ads are relevant to the content and revenue is generated when users click on them. Google keeps a portion of the payment and transfers the rest to website owners monthly.

Google AdSense is an advertising program launched in mid-2003 by Google, the popular search engine. Google acts as an intermediary between a vast number of advertisers and an equally impressive number of website owners.

Advertisers register with Google and create text ads that they would like to show. The company displays these ads on search results pages that people conduct from Google.com. The Google AdSense program allows these ads to appear on pages all over the Internet. To see some of the ads themselves, users can take a look at the sidebar on this page. The webmaster simply places a special code on their page and the program takes care of the rest. Perhaps the most valuable aspect of the system is that robots (specialized computer programs that scan Internet pages) analyze the pages where ads will be placed to determine which ads are most relevant to the page’s content.

The relevance of the ads placed by the program varies based on all sorts of criteria, but most of the ads are usually very relevant to the page where the ad appears. For example, ads on this page should be related to the Internet, advertising and/or the Google AdSense program itself.

Advertisers pay Google a certain amount for each click on one of their ads. Google keeps a portion of this payment and transfers the rest to the website owner itself. Pageviews of advertisements are irrelevant in terms of revenue generation in the program – commissions are generated only when Internet users actually click on the advertisements themselves.

Google AdSense checks are sent on a monthly basis. Many webmasters wait for their checks in advance as the program provides them with an easy way to recoup some of the losses associated with publishing websites on the internet. In some cases, webmasters can even make a profit using this method.

Outside of a Google AdSense check:
Inside a Google AdSense check:




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