Green consulting helps companies become more environmentally friendly and sustainable, with services ranging from employee training to alternative energy systems. LEED certification is a popular area of focus, with firms helping companies achieve the highest rating possible. Green consulting can also include alternative business ideas, such as Feng Shui services and nutritional awareness consultations.
Green consulting is a phrase used to describe a range of consulting services that aim to help companies become more environmentally friendly, or “green”. Green consulting is a relatively new field, and its popularity is rapidly increasing as more companies see greening their business practices as a way to attract new clients or retain existing ones. Greening a company can also, in some cases, help companies obtain financial credits for being ecologically sustainable.
Green consulting can help a company to reduce its ecological footprint, observing its operation and presenting alternatives. For example, a green consulting firm may have experts in photovoltaics and other alternative energy systems on hand, which they can deploy to a site to design a supplemental alternative energy system or a system that does not use fossil fuels. As well as helping a company green its image, this can also provide long-term financial savings, and most green consulting firms promote their services as money-saving measures and ethical decisions.
A green consulting firm can also handle employee training and education, to ensure that a company’s workers are doing their part to contribute to the company’s green identity. Many green consulting firms offer retreats and workshops that companies can send their employees to, where they will learn everything from simple energy-saving tips, proper recycling of office supplies, to a broader philosophy of conservation and reuse.
Green consulting can also include alternative business ideas that are not necessarily green per se. For example, several green consulting firms offer Feng Shui services, helping companies redesign their office layouts for better flow. Others provide nutritional awareness consultations, helping to change the food systems of larger institutions to offer healthier options, which can also be better for the environment.
A particularly large sector of green consulting in recent years has formed around the LEED certification system. The Leadership in Energy and Environmental Design (LEED) Green Building Rating System was created by the US Green Building Council and acts as a building rating service to let outsiders know how well buildings are rated in terms of of various sustainability rubrics. The LEED system has become the most widely recognized rating system for buildings, and many companies looking to build new structures aim for one of several rating levels. Green consulting firms specializing in LEED can help these companies make design decisions to achieve the highest possible rating.
The LEED rating system looks at the quality of the indoor environment, what materials were used and where they were sourced, water efficiency, site sustainability, energy consumption and air quality, and the overall innovation demonstrated in the design. There are four rating levels, from a simple certification, which requires 26 points, to a platinum rating, which requires 52 points.
Indeed, there are few things that green consulting cannot address in the realm of alternative construction and business practices. Companies vary in size from single consultants, often specializing in small to medium-sized companies to help them optimize their green techniques, to large groups with hundreds of employees covering all areas of green expertise.
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