What’s in an NGO proposal?

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NGOs rely on support to achieve their goals, and proposals are a means to inform and solicit support. Proposals should include relevant information about the NGO’s structure and activities, a statement of needs, details about the project, and a conclusion summarizing the proposal.

Non-governmental organizations (NGOs) are usually created for specific purposes which are normally oriented towards the achievement of stated goals and objectives. These NGOs usually depend on the goodwill, moral and financial support of individuals and corporations in order to perform these functions. Proposals serve as a means for NGOs to inform others of their goals and to solicit support in financial or other forms. Therefore, the facts that should be included in an NGO proposal include all relevant information relating to the structure of the NGO and other relevant information relating to its activities.

The contents of the NGO proposal must be presented to the recipients or target audience in an orderly manner; as such, one of the first contents of the proposal should include a statement that summarizes the essence of the organization. It should also briefly address the purpose of the proposal. It goes without saying that this part of the proposal needs to be well thought out as it serves as a kind of brief, but important, analysis of the whole proposal. Following this summary, the NGO proposal should include a statement of needs that presents to the reader of the proposal why the entire enterprise is a worthy enterprise. This part must also be convincing, because if the reader is not convinced of the need for the proposed commitment, the proposal will not have the desired impact.

Logically, after the introduction, the next step will be to go into the smallest details about the whole project. In this part of the NGO proposal, the NGO should really establish the main points of the project and the information it wants to convey to its target readers. The structure of this part of the proposal will be based on the intention behind the proposal. If the NGO proposal is to get financial assistance from donors, then NGOs should really convince potential donors why this project is worthy of their donations. This information should include facts such as the organizational structure of the NGO, along with its board of directors and their main duties in the organization.

If the NGO has done something notable in the past, it should mention this project proposal. For example, if the NGO is geared towards helping people with heart defects, the proposal should include information on cases of people who may have benefited from the NGO’s assistance. The last part that should be included in the NGO proposal is the conclusion, which is a list of the important points that have been raised in the body of the proposal.




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