Digital media includes electronic content that can be stored on a computer. Interactive digital media allows for feedback from the viewer or listener. It can be accessed through various formats and plays an important role in education, including e-learning courses. Devices like the Nintendo® Wii allow for 3D interaction.
Digital media is generally considered a category as opposed to analog or print media. Refers to electronic media, including audio, video and other content, that can be stored on a computer. Interactive digital media refers to digital media that invites or accepts feedback from the viewer or listener, such that it is not simply a passive audience. Both analog and print media can be converted to digital media, and analog or print media can also be interactive.
Interactive digital media can be delivered in a variety of formats. It can be accessed via web browsers on social networking sites such as Facebook and Twitter, and on user-generated content sites such as YouTube, Vimeo, and Flickr®. These can be accessed on mp3 players through the huge range of apps available, as well as podcasts.
Interactivity can be built into the larger website structure or settings such as Adobe® Flash® games, Microsoft® PowerPoint® presentations and Adobe® Acrobat® PDF files. In each of these products you can access sounds, videos, texts and images. In some websites, it is possible to create or even co-create digital media through the site.
Interactive digital media play an important role in education. They are used in e-learning courses, as well as in other situations where the student does not have constant attention and feedback from the teacher, which is provided instead through the interactive product. The material can be accessed via CD-ROM, DVD, download or online. Interactive educational products also allow a single product to deliver differentiated education to students at various levels. For example, one student might use hyperlinks to look up vocabulary or background material that another student already understands. By providing built-in support that is only accessed as needed, the product can feel “just right” for students of varying abilities.
Access to interactive digital media is not limited to a computer keyboard. The Nintendo® Wii and similar devices allow users to interact with material provided in what appears to be a 3D environment. Users may hold computer mice, game controllers, remote controls, proprietary devices, and/or other controllers that allow them to point and move to select, navigate, or otherwise act in the environment. For Wii, the scale senses movement and weight, allowing for more types of interaction with the environment.
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