Organizational intelligence involves analyzing data to create usable information and sharing it throughout the organization. It includes knowledge management and organizational learning to adapt to changes and improve the business. Smart organizations use information to negotiate better deals and improve themselves.
The term “organizational intelligence” refers to an organization’s ability or ability to analyze data and convert it into usable information. It includes the organization’s ability to collect data as well as research events and behaviors in order to apply it to its business model in a way that the organization moves forward. It can also refer to an organization’s ability to share information among interested parties.
Generally, there are two main components of organizational intelligence. The first is knowledge management, which includes various strategies aimed at gathering and sharing information obtained through research, data collection and experience. Examples of knowledge management techniques include creating best practice documents. These documents are created by interviewing the most successful workers in a functional area, analyzing their processes and habits, and documenting these behaviors for use by all other workers in the same functional area.
The other main component of organizational intelligence is organizational learning. This refers to the ways in which an organization learns and also the way organizations adapt based on what they learn. It is based on the belief that organizations that can objectively analyze data and find ways to incorporate changes in the environment, government, resource availability and consumer sentiment and purchasing behavior into their business plans are more successful than those that they just collect data. Smart responses might include changing pricing strategies, expanding product offerings, or marketing in ways that reach consumers more effectively.
One of the most important aspects of the concept of organizational intelligence is that smart organizations don’t just collect information, they share it throughout the organization. For example, different departments may well use different vendors for the same function. In a smart organization, departments will share this information and attempt to negotiate a collective agreement in which the reduced price is obtained from a single supplier in exchange for business from multiple departments.
Another critical characteristic of an intelligent organization is that it doesn’t just limit itself to the information it gathers – it uses it to improve itself. The principles of organizational intelligence dictate that once information is collected, it must be evaluated to determine all the ways in which it is relevant to the business or organization. For example, if a company discovers that it is losing market share among a specific group of consumers, it should try to determine why, what it can do to regain share, and what other groups of consumers might be a viable replacement for the lost company.
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