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The Shake Weight is a hand weight that claims to tone arms and shoulders with just a few minutes of exercise a day. It has been criticized by some fitness professionals, but has become a best-selling workout piece of equipment due to its effective advertising campaign. The device can be used in combination with other exercises to produce results.
The Shake Weight is a device used to exercise the arms and shoulders. The device was made popular through a television advertising campaign, and has become one of the best-selling workout pieces of equipment through said advertising campaign, despite widespread ridicule from the commercials and mixed reviews of the effectiveness of the device. device. The Shake Weight is a hand weight, and the movement of your arms causes it to move continuously, providing resistance in two directions during your workout. Advertisers for the device claim that arms can be sculpted and toned with just a few minutes of exercise a day.
Many professionals in the field of fitness denounce the Shake Weight as a scam, while supporters claim that the device does exactly what is advertised. The device is designed to work the biceps and shoulders by continually engaging the muscles in those areas of the body. While users often report feeling tired after working out and have a feeling of fatigue due to exercise, some professionals argue that the device does little to nothing to tone arms and burn fat as advertised by the device.
Others argue that the Shake Weight is simply an exercise that should be included with other types of exercises designed to strengthen and tone the arms and shoulders. Supporters argue that the device helps build muscle fibers in the arms and shoulders, which may or may not be true. Combining exercise with other exercises can produce results, but exercise alone may or may not be effective at all. Pros argue that using free weights and other exercise equipment is much more effective than the Shake Weight, and any strength-training exercise should be combined with other types of exercises if you want to burn fat and build strength, as the device claims.
The Shake Weight became more popular because of its advertising campaign than because of the actual benefits one can get from the device. The commercials, which mostly feature women, have been parodied online and on television for the suggestive movement of the device and the perceived absurdity of the exercise. However, the advertising campaign was effective and the device has met with significant success. The relatively cheap device can be found in stores as a result of the success of phone order sales. The ad campaign often focuses on the ease with which the device can be used, focusing on many people’s desires to avoid fitness centers and exercise at home.
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