The leisure industry includes various sectors such as restaurants, amusement parks, hotels, and sports arenas. Businesses like Disneyland Resort and Sandals cater to all leisure needs to make more money. The industry targets specific groups like adults or children with activities designed for them.
Over the years, as working hours have shortened, people have found that they have more free time for leisure activities. Sitting at home with a book could only go so far, and then an entire industry sprung up to make money off those who wanted “something to do.” This is the leisure industry, which actually encompasses numerous types of industries.
Sectors of the leisure industry include: restaurants, amusement parks, theatres, hotels, gaming venues, band or conference venues, and sports arenas. In addition, spas, gymnasiums and sports areas such as golf or boating could be included as part of the industry. Anything that is made to be enjoyed, and is made to occupy one’s leisure hours, is essentially part of the leisure industry.
Since this sector encompasses such a broad field of occupations and businesses, it may be helpful to evaluate the types of leisure sector businesses that work to meet all of a person’s leisure needs. For example, places like Disneyland Resort or tropical resorts like Sandals work to cash in on all the possible needs of a person taking a vacation.
The Disneyland Resort not only includes rides, entertainment and places to stay, but also includes shopping excursions, a variety of restaurants and packages to visit other parks such as Universal Studios to further enjoy your trip. Primarily, the Disneyland Resort wants to keep guests on their property, as that means they’ll make more money.
The construction of the California Adventure theme park attached to Disneyland and the construction of several restaurants and storefronts just outside Disneyland makes perfect sense by a leisure industry standard. The more options and variety that can be offered to guests, or even those shopping outside of Disneyland, the more money has to be made in the process. Also important is the ability to meet the needs of guests of all ages. Disneyland delights young and old alike, because the resort has put a lot of thought into designing leisure activities that appeal to a large population, which translates into more money.
Of course, not every leisure industry has the breadth and scope of a Disneyland Resort or Sandals Vacation Resort. Many are targeted at a specific group. A restaurant with expensive appetizers can be designed specifically for adults who enjoy new culinary experiences. A spa generally caters to adults and not children. A Chuck E. Cheese restaurant, or mini-golf activity, on the other hand, is leisure industry fare designed specifically for kids. These places are often less appealing to adults, although many adults will take their children there.
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