What’s Visual Attention?

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Visual attention is the process by which the brain filters important information from irrelevant details in a person’s field of vision. This process is important for daily tasks such as driving and is achieved through both behavioral and active brain activity. The exact moment of filtering is still debated, and research is ongoing to better understand the interaction between the eyes and the brain.

Visual attention is the process in which the human brain decides which details within a person’s field of vision are important and to focus on, and which are largely ignored and filtered into the background. Information, such as environments with low light levels, is often augmented in detail by the brain to ensure that the requested information is processed effectively. If basic information weren’t filtered by attention determining areas of the brain, a person would be overwhelmed by the sheer amount of visual information the eyes collect.

The process by which the brain filters information and determines what details are required at any given moment is not fully understood by researchers; Several models of how information is processed in the brain have been created, but none have been proven. Visual attention is important in humans’ daily lives because without the ability to filter information, tasks such as driving would prove nearly impossible to complete safely. By placing the brain’s attention on required details, such as speed limit signs, potentially dangerous situations can be avoided as the brain highlights important details.

Information processing to ensure that visual attention is directed to important details can take the form of behavioral and active brain activity. The details needed to ensure a person successfully completes a specific behavior or activity are passed through the retina of the eye to the brain, with information not needed to complete the task given less attention than the required details. The brain can also actively direct visual attention to specific details observed in everyday life. Throughout the day, each person decides what information is needed to achieve their goals and maintain their safety and health from the information they observe.

The exact moment in which details are processed by the brain and irrelevant information is filtered out of what is seen has been described in numerous psychological theories. In some research studies, claims have been made of the filtering of information happening directly after being viewed before the details are fully processed by the brain. Other theories state that the process of attention to detail is completed after all information within the visual field has been processed by the brain, resulting in a selection as to which details are important or irrelevant at that moment.

Determining which details require visual attention is important in situations where light levels are low and people have difficulty seeing. Entering a dark environment after being in a bright one requires a person’s brain to elevate dark details into higher contrast to enable the person to find important information. Visual attention research includes trying to find a better understanding of how the eyes and the brain interact.




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