Businesses seek accreditation to prove their reputation and maintain quality. The Better Business Bureau certification is a recognizable and sought-after accreditation that validates a company’s reputation. National service awards increase market visibility and customer loyalty. Some accreditations focus on internal process improvement to increase customer satisfaction. Certain industries require separate certifications to meet government regulations.
Companies often seek various types of business accreditation to prove their good reputation. A secondary reason for gaining accreditation is to assure customers that the business maintains an acceptable level of quality. There are also types of business accreditation that seek to improve the manufacturing and management processes used by a business.
The Better Business Bureau certification is one of the most recognizable and sought after accreditations. It is a means of validating the company’s reputation from a financial and service point of view. The Better Business Bureau’s accreditation also indicates that the company behaves ethically and seeks to resolve all consumer complaints. The main benefit of this type of business accreditation is that when potential customers research a company they are unfamiliar with and see the Better Business Bureau logo, they are more likely to trust the company.
There are several sources of business accreditation that recognize quality of service. In the United States, there are a few national award recognition and certification programs that companies can apply for. The process involves an evaluation of performance on several key factors. Areas for improvement are identified, elaborated and measured against established standards. While some companies strive to be recipients of the award, others participate to better serve the needs of their customers.
The benefits associated with receiving a national service award are increased market visibility and increased customer loyalty. In particular, educational institutions, healthcare organizations and small businesses can display the award on promotional materials to attract new businesses. These types of organizations may also use advertising to assure existing customers that they are receiving quality products, services and support. Alumni of schools receiving national quality awards may feel a greater sense of pride in their education and be more likely to extend financial support.
There are a few types of business accreditation that focus specifically on internal process improvement. These accreditations aim to ensure that a business performs as efficiently as possible while still meeting certain quality criteria. Some are more geared towards manufacturing companies looking to improve the quality of their products, while others are more focused on quality management practices for service-oriented companies. The main goal of process improvement oriented accreditation is to increase customer satisfaction and retention.
Specific lines of work, such as health care, automotive repairs, and energy contracts have separate certifications that may be required by government regulations. In these cases, certain operational and training requirements must be met to obtain accreditation. Companies in these industries may be subject to periodic audits by government agencies to ensure compliance.
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