What’s Gothic Lolita style?

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Gothic Lolita fashion is a style developed in Japanese youth culture that combines Lolita fashion, inspired by Victorian and Edwardian styles, with a Gothic aesthetic. Gothic Lolita styles are generally worn by teenage girls in Japan, though the fashion has a small following in other countries as well, particularly among fans of Japanese culture. The style was popularized by the Moi-même-Moitié fashion house, founded in 1999, and by Gothic & Lolita Bible magazine.

Lolita fashion simulates the look of a Victorian doll, often with a short crinoline skirt and lots of lace and ribbons. Accessories can include umbrellas, large hair bows or small hats, and teddy bears or dolls. Gothic Lolita is distinguished from other Lolita styles by its use of black and white as the main colors and its incorporation of Gothic imagery such as Gothic architecture, crosses, bats, etc. Other dark colors, such as gray, purple, and dark blue, can also appear in a Gothic Lolita outfit, but the most common color scheme is black and white. Those who wear Gothic Lolita also wear darker and more dramatic makeup than those who follow other Lolita fashions.

Unlike gothic fashion in the West, Gothic Lolita is not associated with any particular type of music, although it does draw inspiration from the Visual Kei subculture in J-Rock, which has both a fashion and a musical element. Girls who follow the Gothic Lolita style may follow a certain lifestyle partially based on perceived Victorian mores. For example, they may act modest, observe tall tea, and develop hobbies such as sewing. For many, however, Gothic Lolita is simply a style of dress.

There are a few subfashions under the Gothic Lolita umbrella. Shirorori, or White Lolita, consists of all-white outfits, while Kurorori, or Black Lolita, wears all-black clothing. Punk Lolita incorporates punk elements, such as plaid and safety pins. Gurorori, or Gory Lolita, consists of a distressed or injured appearance, often wearing bandages.

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